Hi everybody and welcome to another blogpost! On July 3rd of 2020, I heard that I’m going to be graduating from college. After four years of blood, sweat and tears I can finally call myself a marketeer! In these past years I’ve grown so much as a person. In this post, I want to reflect on my accomplishments throughout my time in college.
Finalist creative challenge: stimulating bicycle helmet usage
This project was part of my first year in college. It was my first huge project, so I’m very happy I was a finalist. As the title says, we had to stimulate bicycle helmet usage for a chosen target group in groups of 4. My team chose for women from 18 till 22 years old and named ourselves Helma. Helma’s message was that bicycle helmets can save lives but also look feminine.
We made a Facebook page and posted a lot on there. We also made 3 social media videos to draw more attention to our message. One of our videos even got viral throughout our campus, because we used a meme that was popular at the time. We also made a real life mock up of how our helmets would look like. We spray painted an old bicycle helmet with gold and it had our logo in black. We used that helmet for our final presentation. The Facebook page is not live anymore, which is kind of sad. We weren’t in the top 3, but we still made it to the finals which is a huge accomplishment.
Project: International Hackathon ‘Hack The Waste’
This project wasn’t part of the curriculum but rather a voluntary based project. The purpose of this project was to come up with innovative products or solutions to create awareness to climate change in 24 hours. This meant that we had to stay awake for 24 hours, which was a very nice experience. We had to work together with students from the Netherlands, Slovenia, South Africa, Croatia and Serbia through Discord. When I participated in 2018, it was the first year it was organised. Therefore, it was very small with only two teams.
Our team made a city building game that was named ‘Generation P’. You’re playing as a mayor and can build grocery stores, houses, factories, and recycling centers. The goal of the game was to survive the plastic waste and avoid polluting your city. When you lose the game, an educational video about plastic waste will pop up. Below, you will find a video of our game. For this project, we also created a Facebook page, which is still up! What I liked about this project, was that you could think about creative ways to inform people about climate change, which is still a very important topic. You can also look at other projects from 2018, 2019, and 2020.
Project: Creating a trendy package
This project was part of our ‘International Week’ in my second year of college. In this week, you had the chance to go abroad for a week. What did I choose? Well… I chose to stay in Belgium :p I went to EPHEC in Louvain-La-Neuve, which is in Wallonia. There, we had to create a package for a real client in groups of 5. Our client was a beer company that created a beer for golf players. During the whole week, we got some guest lectures about how you can design a package and what you can do with it.
I worked with students from the UK and the Netherlands and I made some new friends there! We didn’t win, but it was still a very nice experience! Below, you can find some pictures of what our package looked like.
My Intership at studio 8
Of course, my biggest accomplishment of them all! My internship. I talked about it a couple of weeks ago and the situation with COVID-19. In that post, I also talked about what Studio 8 does and how the overall experience was. So if you haven’t read that yet, you should 😉
What I haven’t talked about yet, is my bachelor paper! My bachelor paper was in line with my internship. It talked about ways to make a website with e-learning about sustainable investing attractive for young adults. Fortunately, I didn’t have to do it alone! I worked together with someone from my group and it was a wonderful experience. We did a lot of research on user interface and user experience design, how young adults think about sustainability, and more. I tried to find my bachelor paper after I wrote this whole blogpost. I can’t seem to find it anywhere. If you want me to write some key findings in a blogpost, I want to do it for sure 😉
What about the future?
Great question! If I had a magical ball, it would be so much easier. I’m still trying to figure out what I want to do. I for sure want to do a creative job. That’s why I chose to study Marketing four years ago. And, my internship made that more clear! Being a freelancer or consultant for other companies is really the type of job I want to do.
That’s why a year ago, I made a Fiverr account. Fiverr is a platform where you can purchase a service from someone, like Upwork. It’s not popular right now, but that will come. You can hire me to write social media posts, newsletters, and a poem for you 😀
Other then my freelancing work, I’m going to study Graphic Design at Syntra. Syntra is a business school where they only teach the most important things you need to know. That’s why the course can be completed in one year. After that, I can update my portfolio and we’ll see what happens next. You can’t hire me yet for graphic design projects, because I’m not that confident in my skills yet. If you still want to hire me for graphic design projects, you can fill out the contact form or you can send me a DM on my social media platforms!